Since its establishment as the world’s first social media agency in 1999, New Media Strategies, Inc. has asserted itself as a leader in the marketing industry. Led by Pete Snyder, a key player in the fields of online marketing, communication, and branding, the company is a member of the Word of Mouth Marketing Association (WOMMA), a nonprofit organization that promotes word-of-mouth marketing strategies. As an extension of its expertise in online social marketing, New Media Strategies focuses substantial attention on the areas of blogger engagement, business intelligence, digital PR, and issue advocacy. 

New Media Strategies has produced more than 2,000 social media marketing campaigns in dozens of industries, including public affairs, entertainment, health and beauty, technology, travel, and sports. The firm has created media campaigns for television studios including the American Broadcasting Company (ABC), C-SPAN, and the Discovery Channel, and lists well-known businesses such as Chanel, Revlon, HBO, and The Coca-Cola Company as clients.

Des Moines, Iowa-based Meredith Corporation acquired New Media Strategies in January 2007. In November 2010, Meredith Corporation announced Pete Snyder’s promotion to the position of President of Emerging Markets Group for Meredith Xcelerated Marketing (MXM) in addition to his ongoing role as Chief Executive Officer of New Media Strategies. In 2011, Advertising Age listed MXM on its Ad Agency A-List 10 to Watch list.

Recently, New Media Strategies paired with Special Olympics to sponsor a social media campaign petitioning for the creation of Eunice Kennedy Shriver Day, which was intended to honor the work of the Special Olympics founder and lifelong activist for people with disabilities. This campaign emerged as the number 1 cause-related Act.ly petition in history.

• New Media Strategies - BusinessCard2
• New Media Strategies | BigSight

Google Map

Address

1100 Wilson Blvd., Suite 1400, Arlington, VA 22209, United States of America